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Guidance for every parent’s journey, personalized by AI

Welcome to a new Era of parenting apps. Support that gets you and evolves with your kids, helping you foster secure attachment from a confident place.

“I found the emotional and social connection that I needed with Era."

“The moment you begin to actively discover the amazing personhood of your child, parenting starts to feel like less of a burden and more like an adventure.”

Individualized Support

Real-time parenting support for your specific situations.

Every child is unique, as is every parent. Era leverages AI insights and attachment-based expertise for your family.

"The supportive way Era remembered and recapped what we talked about brought me to tears. ”

Nurture a Lifelong Connection

Understand & cultivate secure attachment.

Guide your child towards a future filled with self-belief, loving connections, and the ability to overcome obstacles with resilience.

Secure attachment is a deep emotional bond between a child and their primary caregiver that fosters trust and resilience in children as they grow.

Learn More

Guided Parenting embodies Era’s approach to making secure attachment accessible across diverse households and cultures.

A Full Suite of Guided Parenting Resources

Become the stronger, wiser, centered guide your child needs on their journey.

Build Confidence

Celebrate your wins & gain insights into your reactions through reflective quizzes and daily check-ins.

Gain Knowledge

Explore 200+ attachment-based options covering all the big parenting topics for kids ages 2-12.

Find Your Center

Break old cycles & parent from a more centered place with mindfulness practices for parents and kids.

Nurture a lifetime of love starting today.