Decades of research confirm the most important aspect of parenting is attachment.

What is “Secure Attachment”?

Secure attachment is a deep emotional bond between a child and their primary caregiver that fosters trust and resilience in children as they grow.

When parents are safe havens for their children, with clear boundaries and unconditional emotional support, their kids are better equipped to handle adolescence and adulthood from a confident, caring place.

Research shows children who have secure attachment with their primary caregivers are able to:

  • Calm down easier
  • Handle stress
  • Navigate friendships
  • Bounce back from setbacks
  • Experience fewer mental health issues
  • Believe in themselves
  • Perform well in school
  • Form loving relationships later
0 %
of children form secure
attachments with their caregivers.
0 %
of children deserve secure
attachment with their caregivers.

Creating secure attachment starts with belief in yourself

As parents, when we feel competent in our roles as caregivers, we’re more likely to provide the supportive connection, consistent boundaries, and nurtured autonomy our kids need. This doesn’t just make logical sense. Studies into Parental Self-Efficacy (PSE) — or belief in one’s abilities as a parent — have shown the stronger this belief in yourself, the better the outcomes for your children.

When you feel competent as a parent:

  • Stress & anxiety decrease
  • Communication skills improve
  • Challenges become more manageable
  • Parent-child bonds grow stronger
  • Generational wellness becomes possible

“The moment you begin to actively discover the amazing personhood of your child, parenting starts to feel like less of a burden and more like an adventure.”

A holistic approach to cultivating a secure attachment with your child

Fostering Secure Attachment Celebrate your successes and uncover focus areas, aligning your parenting approach with the science of secure attachment.

Incorporating Mindfulness Era’s mindfulness tools and expertise help you parent from a place of feeling centered and kind — towards both yourself and your child.

Boosting Parental Confidence Era tunes into you as a parent and works with you to fill in any confidence gaps through our Guided Parenting approach. Because Parenting isn’t just about getting things “right” — it’s about feeling right about what you do. 

Guided Parenting empowers parents to be the guide their children need

Guided Parenting embodies Era’s approach to making secure attachment accessible across diverse households and cultures. At its core, it revolves around embodying strength, calmness, wisdom, and kindness while prioritizing children’s BASC emotional needs — Boundaries, Autonomy, Safety, and Connection.

Guided Parenting also has a double meaning here. Era’s personalized approach ensures you’re never alone in your parenting journey as we guide you toward a place of confidence — by providing you with tools and insights for your unique family.

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